33 – Embracing Uncertainty with Margaret Heffernan

David Nour
David Nour

Our society has become increasingly obsessed with predicting the future. We find doubt and uncertainty so uncomfortable that entire industries have been created to feed our “prediction addiction.”  But the future remains as unknowable as it always has despite our technological progress. The COVID-19 pandemic is a perfect example of our forecasting failure.

In her new book, UNCHARTED: How to Navigate the Future, she chronicles our love affair with prediction and reveals how we can forge ahead with creativity, agility, and preparedness. She explains why our efforts to forecast the future are futile in our complex and ever-changing world and proposes a better way forward. 

She is a Texas-born, Cambridge educated author, former media CEO, award-winning journalist, and BBC documentary maker whose TED Talks have been viewed more than twelve million times. Her six previous books include Willful Blindness, which was named one of the most important business books of the decade by the Financial Times.

Join me on this episode of the Curve Benders Podcast with renowned business thinker, former CEO, popular TED speaker, and bestselling author, Margaret Heffernan.

BTW, where can you leverage the best sales thought leadership to accelerate your skills, help sales leaders lead, get peer advice, network, learn from industry executives, build your brand, accelerate your career, and ultimately sell more? Whether you’re a Sales Development Representative, Global Account Manager, District Manager, Director, Regional VP, or Chief Revenue Officer… The Sales Community will help you improve, skip the guesswork, and get second opinions…so you can ultimately sell more. Learn more and join the Sales Community, where I’ll post weekly columns, monthly interactive online roundtables, and host a Podcast with a former client and long-time friend, Randy Seidl at salescommunity.com.

Send in a voice message: https://anchor.fm/david-nour/message

Share on facebook
Share on twitter
Share on linkedin
Share on whatsapp