Meet Sarah Qualters of The Wine Group, Nour Forum Member of the Month – July 2020


As you may know, I recently launched our free, private, member-based community, The Nour Forum. Beyond this blog, it’s a place where on a daily basis, I post questions, engage other like-minded professionals in discussions, share unique and exclusive content, and will even soon hold exclusive events for just those members.

Once you create a complete profile, introduce yourself in the welcome thread, and jump in with questions or a discussion topic on business relationships, co-creation, strategy visualization, or any of the other topics in the community, you qualify for our newly created Member of the Month profile.

I’m elated to announce that Sarah Qualters (walters with a Q) is our Member of the Month for July 2020. As you’ll see in this interview, she’s the Director of Marketing for The Wine Group, the second-largest wine producer in the U.S. In our discussion she shares her background, biggest challenges and opportunities she’s seeing in the wine business amid this pandemic (it may surprise you), how she’s learning, growing, and will adapt in the After-Covid world. Another question I like to ask people is one thing they’ve learned from me that they’ve applied to improve their condition.

Here is what Kevin Brogan, EVP, and GM at The Wine Group had to say about Sarah:

“Sarah is intelligent, energizing, with an unparalleled work ethic. She’s a huge asset to our market success and a definitive star on our team.”

So, check out this interview and make sure you join us in the Nour Forum. Not only will you meet some really cool people, but you could be our next member of the month with fabulous perks, including a coaching session with me, a Starbucks gift card to build a relationship on us, and digital features like this post.

Make it a great day,


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