Product Marketing

The services in the Product Marketing portfolio are designed to help you achieve accelerated and profitable growth by addressing core challenges across four growth pillars of market, product, buyer and seller.

Common Challenges Nour Group Can Advise On

Portfolio Strategy

Companies often lack or have outdated product and market strategies that are needed in order to give direction and clarity to their product portfolio. Without the strategic direction, portfolio growth often suffers.

Messaging Misalignment

As portfolios grow and change through time, product and solution messaging becomes misaligned across digital assets, leading to a slower and more confusing buyer journey.

Transformational Execution

Most companies focus on which new features are launching next, but may not have the team or resources to plan and execute major pivots, acquisitions and transformational launches.