Are You a Talker or a Doer?

I learned a valuable lesson years ago serving on a non-profit board. There are workhorses and then there are show horses! On this particular board, there were 75 members (you read that correctly!) Any guesses how many actually showed up to committee meetings and did 90+% of the heavy lifting – 10! That’s how I […]

It’s Time to Eliminate “I’m Busy” from Your Vernacular! 

Have you heard that obligatory “I’m good; just busy” response whenever you ask someone, “How’s it going?” It seems like a ubiquitous exchange in all of our lives, as if busyness is somehow a badge of honor or a trendy status symbol. I’m just not convinced being busy is the same thing as being productive. […]

Here’s How the State of MarTech is Setting You Up for Success in 2022 and Beyond

The Marketing Technology (MarTech) industry has exploded over the last decade. In 2011 there were fewer than 200 tools and vendors for operations teams to choose from, and due to a lack of open interfaces, they were clunky and challenging to integrate. According to 2022’s MarTech Map, there are now nearly 10,000 tools to choose […]